KET’s Mission, Vision, and Values
MISSION
Serving the public interest, KET enriches lives and builds stronger communities by educating, informing, inspiring, and connecting
people of every age and circumstance through the power of public media.
VISION
To be Kentucky’s essential and most-trusted source of educational, cultural, and public affairs content.
VALUES
We uphold these values for our operations, programs, and services.
Accessibility
Collaboration
Creativity
Diversity
Equity
Excellence
Inclusion
Integrity
Learning
PILLARS
SERVE THE AUDIENCE
KET responds to the diverse needs and expectations of our viewers, users, and supporters through high quality programs, original productions, and valued services.
ADVANCE SUCCESS IN SCHOOL AND LIFE
KET supports school-readiness, student achievement, and an educated workforce through the creation and delivery of standards-aligned instructional resources and services.
CONNECT THROUGH INNOVATION
KET ensures universal access, expands services on emerging platforms, and supports public safety.
BUILD COMMUNITY
KET serves as a trusted community partner, unifier, and convener.
SECURE THE PROMISE
KET advances the vitality of the organization and serves as a good steward of the public’s trust and investment.
LIVE THE VALUES
KET fulfills its mission through the strength of its people and a culture of service.