For Jennifer Hancock, KET programming is a multi-generational affair.

“I’ve been a fan of KET back from my days as a young person watching Sesame Street. I love that my daughter is still a big fan and that there’s a whole catalog of children’s programming on KET that we consume together including Daniel Tiger’s Neighborhood, which is such an all-star favorite in my household.”

KET is a gift to the Commonwealth.

Jennifer Hancock, President and CEO of Volunteers of America (VOA), Mid-States

And as the President and CEO of Volunteers of America (VOA), Mid-States, Hancock says her appreciation of KET doesn’t stop there.

“KET delivers the latest, greatest news and real-time connectivity to what is happening in our state house. I’m on the KET website every single day looking at the latest that’s happening at our state Capitol, observing what’s happening in terms of trends throughout the Commonwealth. That kind of real-time accessibility, the quality of content, is truly unparalleled. KET is a gift to the Commonwealth.”

And with programs like Kentucky Edition and Kentucky Tonight, Hancock appreciates the quality of information that the KET Public Affairs team delivers.

“The current affairs content is fair and balanced and on time. It is easily consumable to lots of different people, which I love.”

Formerly a social worker, Hancock now puts her energy into her work at VOA, where she has worked for 18 years.

Noting similarities in the missions of VOA and KET, Hancock sees the two organizations as natural collaborators. “Volunteers of America wants to be a provider that serves anyone in need, regardless of where they live or what their challenges are. I see KET in much the same way. KET wishes to be accessible to people throughout the Commonwealth, every age level, every developmental stage to create content that is consumable and friendly and welcoming.”

And that’s especially the case when that content must tackle important, yet challenging topics. For example, Hancock has participated in KET forums focused on ending the widespread opioid crisis.

“One of the things that I’ve loved about my experience with KET directly is the profiling of the opioid crisis throughout the Commonwealth and bringing a diverse group of stakeholders and experts together to talk about the different ways in which we can be addressing this issue together. The opioid crisis has really impacted every facet of our lives, every corner of the Commonwealth, both urban and rural, every economic status. I love that KET has really raised a spotlight and given voice to this.”